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5 Best Makeups of 2025

Last Updated - 2025/09/03

1
Best Choice

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

BEAKEY

BEAKEY Makeup Brush Set Professional for Eye and Face, Foundation Blending, Eyeshadow, Concealer, Eye Shadow with 2 Blender Sponge, Paper Case, Gifts for Women

BEAKEY

CA$14.99

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Main highlights
- Versatile Set: Includes 10 makeup brushes and 2 makeup sponges for precise blending, contouring, and full-face makeup application
- Multi-Use Sponge: Latex-free sponge expands when damp for seamless liquid or powder coverage
- Gentle Synthetic Fibers: Soft, vegan-friendly bristles designed for sensitive skin and smooth product distribution
- Easy to Clean: Quick-drying materials and ergonomic handles simplify maintenance and storage
- Durable Design: Reinforced ferrules and shed-resistant bristles maintain shape through repeated use and cleaning
CA$14.99
2

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Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

L'Oreal Paris

L’Oréal Paris Telescopic Mascara, Eyelash Lengthening Mascara, Unique Non-Clumping Formula, Delivers Intense Length, For Sensitive Eyes, Blackest Black, 8 ml

L'Oreal Paris

CA$14.99

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Main highlights
- The unique two-sided brush features a flat side to lengthen lashes up to 60% and a comb side for precise separation. This winning combination delivers dramatically defined lashes
- Safe for even the most sensitive eyes, Telescopic Mascara is ophthalmologist-tested, allergy-tested, and completely fragrance-free, so you can enjoy long, defined lashes without worry
- Pair with L'Oreal Paris Voluminous Lash Paradise Mascara for major lash impact of extreme length and intense volume! Step 1 Apply Telescopic mascara Step 2 layer Lash Paradise mascara over Telescopic
- L'Oréal Telescopic Original Mascara lengthens and separates lashes for an intensely defined look. Its unique formula and brush create maximum impact without clumps
- L'Oréal Paris Mascaras: Get the long, full eyelashes you love with our best mascaras and primers; Choose from our innovative volumizing formulas and variety of brushes
CA$14.99
3

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Maybelline

Maybelline New York Lash Sensational Sky High Washable Eyelash Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Very Black, 7.2 ml

Maybelline

CA$11.99

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Main highlights
- Whatever your signature eye look, whether natural or dramatic, Maybelline helps create looks that draw eyes. With a broad selection of pencil & liquid eyeliners, highly pigmented eyeshadows, iconic mascara, & eyebrow makeup
- Remove Makeup with Micellar water: Use Garnier Micellar Water as a gentle makeup remover at night, and as a facial cleanser in the morning to prep skin for Maybelline makeup
- Lengthening Mascara: This volumizing washable mascara formula is infused with bamboo extract and fibers for long, full and lightweight lashes that don't flake or smudge
- Lash Extension Brush: Features our exclusive Flex Tower mascara brush that bends to volumize and extend every single lash from root to tip; Ophthalmologist and allergy tested, suitable for sensitive eyes and contact lens wearers
- Create any look with Maybelline; foundation, BB creams, concealers, and setting powders for the perfect canvas, eye shadows, mascara, brow pencils, and eyeliners for any eye look and lip products, from showstopping lipstick to plumping lip gloss
CA$11.99
4
Best Value

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.

e.l.f. Cosmetics Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, Clear, 0.811 Fl Oz (24 mL)

e.l.f.

CA$13.99

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Main highlights
- SKIN-SMOOTHING & GRIPPING PRIMER: Your makeup. It’s not going anywhere. Prep skin with this gel-based face primer that has the power to grip your makeup while giving skin a natural finish for a smoother complexion.
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.
- MOISTURIZES WHILE PRIMING: Infused with powerhouse ingredients like Hyaluronic Acid to retain moisture for a plump complexion, this makeup primer moisturizes, preps, and smoothes to perfection, improving the look and feel of your skin.
- HOW TO USE: Apply evenly to face before makeup using your fingertips to pat into skin. The warmth of your fingers will help the product melt into skin for even application. Allow 30 seconds to set before applying makeup. Stop use if irritation.
- FOR ALL SKIN TYPES: Our Power Grip Primer's formula goes on clear with a translucent finish for all skin types and skin tones. It is also non-comedogenic (does not clog pores!)
CA$13.99
5

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

e.l.f.

e.l.f. Poreless Face Primer. Makeup Primer For A Flawless, Smooth Canvas, Gives Makeup Lasting Power, Infused With Tea Tree

e.l.f.

CA$9.97

More Details
Main highlights
- SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% cruelty-free and Vegan.a
- RESTORATIVE FORMULA: Infused with Tea Tree and Vitamins A & E for restorative benefits.
- PRIMER FOR LONG-LASTING MAKEUP: This primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application.
- MATTE FINISH: This face primer leaves your skin with a matte finish.
- CREATES GLOWING, SMOOTH SKIN: Use this under foundation to create the ideal makeup base for glowing, smooth skin.
CA$9.97

5 Best Makeups of 2025

BEAKEY Makeup Brush Set Professional for Eye and Face, Foundation Blending, Eyeshadow, Concealer, Eye Shadow with 2 Blender Sponge, Paper Case, Gifts for Women

L’Oréal Paris Telescopic Mascara, Eyelash Lengthening Mascara, Unique Non-Clumping Formula, Delivers Intense Length, For Sensitive Eyes, Blackest Black, 8 ml

Maybelline New York Lash Sensational Sky High Washable Eyelash Mascara Makeup, Volumizing, Lengthening, Defining, Curling, Multiplying, Buildable Formula, Very Black, 7.2 ml

e.l.f. Cosmetics Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, Clear, 0.811 Fl Oz (24 mL)

e.l.f. Poreless Face Primer. Makeup Primer For A Flawless, Smooth Canvas, Gives Makeup Lasting Power, Infused With Tea Tree

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e.l.f. Cream Glide Lip Liner, Highly-Pigmented Pencil For Shaping & Sculpting Lips, Semi-Matte Finish, Vegan & Cruelty-Free, Spill The Tea

e.l.f. Glow Reviver Lip Oil, Nourishing Tinted Lip Oil For A High-shine Finish, Infused With Jojoba Oil, Vegan & Cruelty-free, Rose Envy

e.l.f. Monochromatic Multi Stick, Luxuriously Creamy & Blendable Color, For Eyes, Lips & Cheeks, Dazzling Peony, 0.17 Oz (5 g)

e.l.f. Power Grip Dewy Setting Spray, Ultra Fine Mist Made With Hyaluronic Acid, Grips Makeup For A Hydrated, Dewy Finish, Vegan & Cruelty-Free

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